Equipment Knowledge
Start with the work, application and operating conditions—not just a model number. ICON helps customers narrow equipment around what the business actually needs to accomplish.
Meet the Phoenix equipment team bringing equipment sales, parts sourcing, in-shop repair and mobile service together for contractors, fleets and equipment operators.
ICON Equipment was founded in Phoenix by equipment-industry veterans who saw room for a more flexible, customer-focused dealership and service experience. Since opening in November 2022, the business has centered its approach on straightforward communication, practical equipment knowledge and support that continues after the sale.
For contractors, landscapers, rental operations, fleets and other equipment-dependent businesses, that means one relationship for new and used equipment, parts sourcing, in-shop repair and mobile field service.

Equipment is only useful when it is available for the work. ICON connects the buying, parts and repair sides of the relationship so customers have somewhere to turn before, during and after a machine purchase.
Start with the work, application and operating conditions—not just a model number. ICON helps customers narrow equipment around what the business actually needs to accomplish.
Use part numbers, machine information and equipment details to identify replacement components, maintenance items and special-order needs.
Bring equipment to the Phoenix shop for diagnostics, maintenance and repair support across the equipment and engine systems ICON services.
When transporting the machine is not the practical first move, send the jobsite, machine and access details so ICON can evaluate field-service support.
ICON serves customers who cannot afford to treat equipment support as an afterthought. The goal is to make it easier to source a machine, find the right part, schedule repair work and get help when equipment is already on the job.